Welcome to Folksy, A homemade food app that allows local chefs to showcase and selltheir delicacies to the community.
Projecttags: #UX # UI #Community #Food #Personalization #ConnectedHealth
· Solo UX/UI Designer
· User research
· Prototyping
· Usability Test
· Visual Design
· Google Forms
· Figma
· Adobe Express
I needed to collect and synthesize enough user input andinsights to inform the digital product design.
(Who, what are the painpoints, needs, wants and goals. To what extend do demographics, industry,
organizationplay a role?)
ii. Understand currentsolutions and the competitive landscape.
Direct &Indirect Competitors.
iii. What type ofdigital solution is desired?
(Native app? Website? WebApp? APIIntegration?)
I had time for a few phone and verbal Interviews from my friendsand family. Most of the data collected came from surveying users via GoogleForms that I sent on my social media accounts. I tried to keep my questions open ended exceptwhen collecting demographic information.
Google Forms Q/A: GoogleForms
1. Do you cook often at home?
2. Would you prefer homemade food to restaurant food?
3. Explain your answer 2 above in a few words.
4. How often do you order food online?
5. From your food ordering experience, what are some of thethings you did not like?
6. How do you feel about ordering homemade food from localchefs in your community?
Hygiene cases
Less-tiring....sometimes cheaper
Restaurant food are cooked in different ways there are chicken,, chips,,pizza and many more and clients from different places come and eat
It's economical and I get to experiment with different spicies.
I'm not so good at cooking.
No complains
From my experience, I dislike ordering food because they delay the food.
Null
After interviewing 5 participants19-25 years of age via social media platforms & this is what I got.
> 50% cook at home
> 50% prefer homemade food
> 33.4% order food online
> 1 complaint on the mobile app delivery
> 83.3% would like to try homemade food ordering
After a thorough research of theexisting homemade food apps in the market today, I found that in Kenya, nohomemade app is currently running.
However the indirect competitors:The Homefoodi app & the Chef app in which were also my sourceof inspiration
The user need an app that help them order homemade food
The user Want a cheap altanertive to cater for their budget needs
The user want a convinent way to track their food.
The user want clean and substantial food
